The moment has come and at Silence we are very happy. On January 25th we inaugurated the company’s first Flagship Store with the Roxa Group.
The store, located in the centre of Palma de Mallorca, has an area of 150m2 and recreates a smart city design to transfer its purest essence to all citizens. The place is the image of the eco-environment that is aspired to eliminating pollution thanks to the electric vehicle offered by Silence.
Customers can go to the Flagship Store to see and test the different models of the company: S02, S02i, S03, S03i, in different versions, and soon the S01 dedicated exclusively to the final consumer. The store also have a fully technological technical service workshop, such as the Silence scooters, a space for delivery of the vehicle, and a merchandising corner where you can buy different brand products, such as T-shirts, helmets, backpacks…
The inauguration of the Flagship Store was a success. A multitude of attendees, press and important personalities from the city did not want to miss the new opening. Among them are Jordi Roselló, president of the Roxa Group; Carlos Sotelo, Ceo of Silence; Antoni Riera, director of the Impulsa Foundation; and the mayor of Palma de Mallorca, Antoni Noguera.
During the event it was also possible to live the experience of driving a Silence scooter with the glasses of virtual reality, and compare it to a fuel scooter circulating on the streets of Palma. Quite an adventure!
As Carlos Sotelo said during the parliaments,“we started a new national and international journey. An expansion plan that includes building Flagship Stores like this and making the electric vehicle not an alternative, but the option”.
Likewise, from the Roxa Group, Joan Pla highlighted the commitment of the automotive group to change towards sustainable mobility, betting on the Silence project. He added that “Mallorca is an ideal place for electric scooters like those of Silence, because of the people, the distances and the strong commitment of the current public authorities with the conservation of the environment”.
One more step that Silence brings to the acceleration by the electric revolution, and that will continue throughout the year opening more Flagship Stores both national and international. The next stop? In Sant Boi de Llobregat (Barcelona)… Stay tuned!